Why is Brand Identity Important in Marketing?
Branding boosts credibility and is critical to your overall success. Discover why investing in your company’s brand identity is important in today’s market.
OTT Video Best Practices
Staying current on growing advertising trends, like OTT, lets you reach millions of viewers. But remember – OTT video ads need to follow best practices. Find out what you need to do to ensure your OTT ads have maximum impact.
How to run an A/B test
Now that you know what they are, you may be wondering how to run an A/B test. This article will explain the basics.
What is A/B Testing?
What is A/B testing and should or shouldn’t you use it in marketing? Find out in our article.
Small Business Marketing Challenges and Solutions
Discover four common small business marketing challenges and solutions to help conquer these marketing woes.
How to verify your domain
Many platforms require domain verification, especially if you are running advertising within a platform. This article explains how to verify your domain, the importance of it, and answers some common questions about domain verification.
Types of Video Marketing Every Business Needs To Know
Grab consumers’ attention with eye-catching videos. Learn about video marketing and some common video advertising options you have.
5 Important Digital Marketing KPIs
Discover the digital marketing KPIs that allow businesses to track performance and grow their business faster.
4 common social media marketing mistakes
Are you ready to tackle social media marketing? Avoid these 4 common social media marketing mistakes as you plan your strategy.
Effective OOH design and best practices
Effective OOH design and best practices The job of any advertisement is simple: to catch someone’s...