Although cannabis is legal in Michigan, there are strict rules outlining what cannabis and cannabis-related brands can advertise. The stakes are high in this industry - and brands that break these rules can face steep penalties. Many cannabis businesses wonder: how...
Have you ever wondered if you should rebrand or generate leads? You're not alone! Read on for our tips and guidance on this common question.
Learn how geofencing advertising works, best practices to follow, and the platforms that support geofencing advertising.
When it comes to marketing ideas, the opportunities can seem limitless. Your message can be splashed across eye-catching billboards, and videos can come to life on Instagram. You can collaborate with your favorite influencers and give your website a much-needed...
Do you need an SSL certificate for your website? Site security impacts users and businesses alike. Discover why SSL certificates are essential for websites today.
Advertising in the healthcare field can feel daunting - but it doesn't have to! In this article, we’ll give you the basic rundown of what you need to know about healthcare advertising regulations and give you sources on where to dig deeper.
In the marketing world, many factors go into strategy. Discover why finding your target market can make or break your campaign's success.
In Part 2 of our series, you’ll learn how to make a buyer persona in four simple steps.
There's an art to marketing on social media. In this article, we’ll go over how to use social media for B2B marketing.
Every ad campaign needs an audience. But how do you find them? We guarantee your marketing efforts will be more focused and effective if you take the time to do the research and craft some buyer personas.
