News and Articles about Marketing

Read and watch news and articles about marketing from the Media Place Partners blog.  Topics covered in our blog include digital marketing, traditional marketing, marketing strategy, marketing best practices, marketing industry news, MPP news and MPP events.

SpartanNash Case Study

Spartan Nash Case Study

SpartanNash is a customer-focused, innovative food distributor and grocery retailer based in Grand Rapids, Michigan. With 147 corporate-owned...

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Linear TV vs. OTT

Linear TV vs. OTT

We recently broke down the reasons why traditional linear TV is – contrary to what the Netflix CEO might tell you – not dead or dying. But what’s...

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