How to share Google Analytics access


How to share Google Analytics access

This article is Part 4 of our Measurement Series and provides step-by-step instructions on how to share Google Analytics access. If you need help setting up Google Analytics, or Google Tag Manager, see our helpful articles below.


Let’s share Google Analytics access!

  1. First things first. Head over to and get logged in.
  2. At the bottom left, find the Admin Icon (a gear) and click to share Google Analytics access step 1
  3. In the Property column, NOT the Account column, select “Property Access Management”.Share Google Analytics Access Step 2
  4. Look for the blue + sign in the corner. Click that + sign, then click Add Users.
  5. Enter the email address of the person you want to share Google Analytics access with and give them the proper permissions. With an agency, you want to ensure that Edit, Collaborate, and Read & Analyze are checked.
  6. Click the “Add” button at the top right to send out the invite.Share Google Analytics Access Step 3

That’s all there is to sharing Google Analytics access with someone safely. You can always remove their access as well by returning to the Property Access Management section and removing the user.

Wrapping up how to track traditional media with Google Analytics

You’re now sharing Google Analytics access safely!