Social media for schools, the top 5 tips for success
You can’t afford to neglect your social media presence. Here are our top 5 tips for social media marketing for educational institutions.
Traditional Marketing
How the traditional media buying process works
When thinking about the modern era of marketing, how best to acquire leads and grow your business, people will often overlook the importance and...
When not to refresh your creatives
While it’s important to know when it’s time for a change, it’s equally important to know when not to refresh your creatives. Here are some tips.
Traditional marketing best practices
Follow these traditional marketing best practices to get the most out of your radio, out-of-home/billboard, and broadcast TV advertising.
Media agencies vs creative agencies: what’s the difference?
Media agencies and creative agencies are great resources for your brand, but they are not the same. Discover the difference between the two.
Four unique traditional advertising types
When you think of innovation in advertising, your mind probably goes straight to digital media. Social platforms in particular are constantly...
Michigan cannabis advertising regulations you need to know
How can cannabis brands advertise in a market that’s so tightly controlled? MPP breaks down Michigan cannabis ad regulations you need to know.
Linear TV vs. OTT
We recently broke down the reasons why traditional linear TV is – contrary to what the Netflix CEO might tell you – not dead or dying. But what’s...
How to effectively set your marketing budget
Whether you’re starting from scratch or reevaluating your marketing spend, MPP's tips will help you effectively set your marketing budget.
Is Linear TV Dead?
The CEO of Netflix, Reed Hastings, recently made a big splash in the headlines, declaring that the death of linear TV is imminent. In 5 to 10...
